Diego Fried

Diego Fried studied film directing at the Film University (FUC) in Buenos Aires, his first short films achieved recognition and awards at film festivals such as Rotterdam, Toulouse, La Habana, and New York among others. Thereafter he started working as an editor and assistant director for national and international renowned directors.

His first feature film “Sangrita” was selected for the New Directors Competition (Independent Film Festival of Buenos Aires) BAFICI and the San Pablo Int’l Film Festival. His second feature film “Wine” was selected for the Official Selection of the Moscow Int’l Film Festival, the Official Competition of Kerala Int’l Film Festival and won best Actress Award at Padies Film Festival (France).

His last video Clip “Sexual Tension (2013)” by Chocho was selected as the best Video Clip of the Buenos Aires Emergent Festival and as one of the ten best video clips of the year by The Inrockuptibles Magazine.

Storytelling and directing actors are his strong qualities as well a cinematic way of viewing the world. As an advertising director he shoots for brands like PepsiCo, Danone, LG, and Sony among others and for Agencies like McCann, BBDO, Havas, +Castro and Young & Rubicam.

Recently “Song Swimmer”, a commercial that he directed for Sony, won two Silver Lions in Cannes Lions 2014 and a Silver Award at the Diente-Awards in Argentina. And “Vital 3”, a commercial for DANONE, won a Lápiz de Oro in Argentina.